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The Construction of Visual Cognitive Decision-making Platform with User Insight and The Fashion Trend in the Era of Big Data

Yujing Tian1Ziran Zhang2Ying Yu1Xiaogang Liu1Huiyin Huang3

1. Donghua University, Fashion and Design College2. Shanghai University of Engineering Science, School of Art and Design3. Shanghai Tianhao Information Technology Co., Ltd.

摘要:With the rapid development of the Internet, big data have brought better tools and perspectives for the research and development of precise fashion products. In this paper, based on the fashion design industry, interactive operation principle and consumer demand, the relevant data are integrated and the innovative technology architecture is utilized, a decisionmaking system for data visualization is constructed, and the structural problems among fashion trend prediction, market sales and consumer behavior are accurately described so as to realize accurate fashion trend prediction and user behavior insight, help to predict the precise fashion trend of the brand and complete the rapid recognition of consumers and the adjustment of design strategy.
会议名称:

2019 4th International Conference on Mechanical, Manufacturing, Modeling and Mechatronics (IC4M 2019) & 2019 4th International Conference on Design Engineering and Science (ICDES 2019)

会议时间:

2019-02-22

会议地点:

法国尼斯

  • 专辑:

    信息科技; 经济与管理科学

  • 专题:

    计算机软件及计算机应用; 企业经济

  • 分类号:

    F274;TP311.13

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